Tuesday, August 10, 2010

How powerful is Twitter?

People probably don't need me to tell them, but I was told a story yesterday which rammed it home for me about how powerful Twitter can be.

I was talking to a couple of guys from Trade Me regarding twitter and unfortunately for them the Trade Me site went down earlier this year (which is probably the worst thing that can happen to Trade Me). Anyway within a matter of minutes someone who was on the site 'tweeted' that 'the Trade Me website is down'. Someone from www.stuff.co.nz site was following that person and had the story up on the front page of the Stuff website - this meant that some Trade Me employees found out via Stuff that their own website was down - this is how quickly news can travel via Twitter!

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